How To Create a Project Proposal As a Freelancer

February, 28, 2022 by Guest Contributor author workhoppers

freelancer creating a project proposal to apply for a job

Freelancing has grown in popularity in recent years, with over 63 percent of freelancers finding work online. Are you among these freelancers who are looking for work? If that’s the case, then you will need something to set you apart from the other freelancers out there. To do so, here are some tips to create a project proposal to demonstrate your strengths and persuade the employer that you are the best candidate for that particular position.

We know that writing proposals can sometimes be difficult, but keeping a few things in mind will help you approach the work more effectively and will also help your potential employers examine your proposal. Hence, to learn about how to write the best proposal, continue reading this article. We will be discussing the purpose of the project proposal and how you can put forward the best one to lead a successful career. 

What is a Project Proposal, and why is it essential?

A project proposal is a job application for a freelance job. It is normally done over email, although you may also use freelancing services that require you to submit bids. That being said, a solid project proposal, sent by email, is much more thorough, aesthetically appealing, and well-thought-out than just a pitch.

With an excellent project proposal, you can demonstrate to prospective clients about yourself. For instance, tell them who you are, what you are competent in, and why they must have you for that project. Moreover, you can also go into further detail about your services and the desired outcomes that they should expect from you. Sites like Workhoppers that are not about bidding lets you communicate with the companies by email to present a complete proposal.

How to write a Project Proposal?

Although it is obvious that every project proposal would differ from one another, being unique by demonstrating one’s abilities and including examples of work within the clients targeted industry is key. These aspects require specific tailoring. We believe that your proposal will itself stand out if you tailor it and include the following essentials. Doing these fundamentals will leave your potential client a good impression. 

Since each project has its own terms and conditions, you first need to ensure you understand what the project comprises. It would help if you had a full grip over it. Finally, you must be confident in your ability to complete the task and do it well. 

Now that you have understood the project, let’s begin with the proposal. Be sure to include the following important features to your project proposal:

Introduction to your Skills and Expertise:

Your project proposal should begin with a clear representation of how you intend to approach that particular project. Demonstrate your commitment and enthusiasm for joining the team, as well as your professional presence.

Keep in mind that the main purpose of your proposal is to persuade the client, so starting your request like this is crucial. It would be great if you put forward to the customer the previous works that you have done similar to this job. Further, also inform them about your qualifications and how those qualifications will help with the project. It took a long time for you to get this knowledge; now is the time to flaunt it, so add it all in your proposal.

Your approach to getting things done:

Next, you must tell the client how you will approach the job. For example, share any suggestions you have to manage the workflow more efficiently or to improve the project overall. However, just be cautious when doing so. You do not want the customer to get the impression that you are criticizing their current ideas and plans to be executed in the future.
To make this section a little presentable, we would suggest you look up the Table of Contents Template. See below how this slide looks appealing yet would cover all that you have to say in a precise manner.

4 step agenda slide

Include any project examples or concepts:

Further, it would be great if you could insert any examples or concepts linked to it. This way, the client will realize that you are passionate about the project. These specifics will represent that you have researched and brainstormed a lot on the project and are eager to get started.

Don’t be hesitant to include some instances of your work done previously, as that would add value to your submission.

Incorporate images:

Include as many photographs as possible to illustrate the various aspects of your project proposal because people prefer to look at pictures rather than read text. Doing so will not only make it eye-catchy but will also give your suggestions a little more value.

Expected completion date and budget:

Lastly, state the expected date of completing the project and the budget that you will be offering them. It is always good to make your potential customer aware beforehand of how long the project will take and how much it will cost. Doing so will help you avoid problems or misunderstandings in the future.


Remember that the quality of the proposal is more important than the quality of pages. Be sure to review your grammar and ensure no spelling errors. You want to present yourself as a professional.

Considering the above suggestions should help you get work more easily. Make sure that your project proposal is well-formatted and transmits the best of you, make it stand out by giving a professional vibe to the person who comes across it.

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