HubSpot Campaign Architect – B2B "SaaS Rescue" Campaign (Bilingual/Montreal)

Rate TBD

Location Canada

Type of project

Duration

Education required N/A

Years of experience N/A

Type of employment N/A

Area of Specialization N/A

Languages required N/A

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Description

Project Overview

We are ParagonERP, a modern, cloud-native ERP provider. We are
launching an aggressive "Safe Harbor" campaign targeting the Canadian
apparel sector. Our goal is to migrate legacy wholesalers from aging
systems (Momentis and Visual Next) to our platform.

We have a high-value list of 35 primary targets and a secondary list
of 150 identified prospects. We need a HubSpot execution partner to
build the campaign infrastructure, launch the outreach, and manage the
digital conversion path.

Tasks & Responsibilities

The project is divided into two phases. Phase 1 must be completed by
end of March, 2026.

Phase 1: Event & Early Outreach Infrastructure (Immediate)

* Database Setup: Import and segment our prospect list in HubSpot.
Configure custom properties for "Legacy System Type" (Momentis vs.
Visual Next) and "Lead Temperament" based on our internal
intelligence.

* Bilingual Landing Pages: Build two high-conversion landing pages
(English/French) for our upcoming "Rescue Events" in Montreal.

* RSVP Workflow: Design and automate the event registration process,
including confirmation emails and SMS/email reminders.

* Sales Enablement: Set up an automated sequence for our Business
Unit Lead to send high-touch, personalized invites with "Task"
notifications for follow-up calls.

Phase 2: Scale & Nurture (The "150 List")

* Content Deployment: Build a multi-stage email nurture campaign for
the broader list of 150 prospects.

* A/B Testing: Optimize subject lines and CTA buttons specifically
for the "legacy frustration" vs. "future growth" narratives.

* Analytics Dashboard: Create a real-time HubSpot dashboard to track
lead engagement, MQL generation, and event ROI.

Candidate Requirements

* HubSpot Mastery: You must be HubSpot Marketing Hub & Sales Hub
certified. We are looking for an "Architect" level user who
understands complex workflows and CRM customization.

* Bilingualism: Flawless professional-grade written English and
French. The Montreal apparel market is deeply bilingual; there is zero
room for translation errors.

* B2B Strategy: Proven experience in Account-Based Marketing (ABM) or
"Rip & Replace" SaaS campaigns.

* Montreal Connectivity: Ideally based in Greater Montreal or
familiar with the local business landscape (Chabanel district,
fashion/wholesale distribution).

* Speed: Ability to hit the end of March 2026 "go-live" date for
initial invites.

To Apply

Please share 2-3 examples of B2B campaigns you have built in HubSpot.
Specifically, highlight any experience with bilingual landing pages or
event-based lead generation.