Location:Memphis, TN, United States (From home)Education level: College/University
Education field: Communication and journalism
Years of experience: more than 5
Attributes that best describes:
Strong analytical skills
I have more than two decades' experience in every position of a newsroom, from sports reporter to managing editor and assistant publisher. I have guided newspapers through digital advances as editor as well as consultant. I have trained newsroom leaders and their staffs in design, writing and technological improvement such as video production. I have helped community newspapers transform from print publications to 24-hour news organizations servicing their communities while increasing revenue amid dismal national trends for the newspaper industry. As an online communications specialist for a St. Louis regional hospital network, I designed Web sites, launched a successful social media initiative from the ground floor, while also handling day-to-day marketing duties that included crafting and distributing press releases, drafting comments for hospital administrators and coordinating internal communication within each hospital. My experience in newsgathering complements my marketing experience to help companies get their messages delivered through various local and national media. My marketing philosophy is to focus not only on brand identity, but ROI to aid other departments in helping companies grow.
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