Digital Marketing, Analytics in Mississauga
Location:Mississauga, ON, Canada (From home)Education level: Masters
Education field: Business
Years of experience: 2 - 5 years
Attributes that best describes:
Strong analytical skills
Currently, Leona works as a Business Intelligence Specialist within the Bell Business Markets division, helping to drive analytical insights from growing volumes of data. On the side, she also serves as a digital marketing content creator and photographer to help connect brands with their audiences and drive awareness about exciting new products, services, and attractions through creatively curated content. Previously, she completed her MBA degree specializing in Business Analytics at the Goodman School of Business and is currently furthering her knowledge in the realm of data science at the University of Toronto with particular interests in social analytics, big data, artificial intelligence, IoT, healthcare, and the future of technology.
Hailing from Ottawa, Ontario, Leona is bilingual in English and French and well-versed in the following areas:
• Programming: SQL, Python
• Excel Pivot Tables / Power Pivots, advanced formulas
• Data Visualization Dashboards: Microstrategy, Power BI, Tableau
• Group leadership
• Consumer-centric marketing
With an inherent curiosity, Leona enjoys digging into large pools of growing data and identifying and gathering new analytical insights. She is open to new opportunities where she can leverage her analytical thinking, creative flair, and results driven approach to provide value and forecast future business opportunities for your organization.
During her spare time, Leona can be found at the gym, hiking through trails, indulging in food, and snapping the fine things in life with her Nikon camera.
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