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image description Severine

Digital Marketing & eCommerce in Montreal

Location:Montreal, QC, Canada (Anywhere)

Education level: College/University
Education field: Business
Years of experience: more than 5

More than 15 years Digital Marketing and e-Commerce, Team-Leadership, Business & Organizational change experience, coupled with an innate Public Relations and Customer Service orientation, prompt me to explore a potential fit with your company.
Throughout my career, I have been involved in the full spectrum of marketing, advertising, publicity, and communications and project management in team-oriented environment. I am currently looking to more fully deploy strategic thinking in a leadership role that allows a focus on innovation, efficiency and planning that fuels organizational profit and advancement. I have a proud record of exceeding project objectives & meeting company goals which I think will help in making significant differences in a brand led organization.

Working best in a service oriented environment that requires understated, yet decisive leadership that identifies what needs to be done, takes action, I am fully accountable to expected personal and team results.

It has often been said that full understanding of bottom line objectives, and the ability to rally the troops, as well as collaborative communication ability, builds bridges that result in full stakeholder buy-in.

● Strategic solution-providing expert reflecting 15+ years experience in efficiently monetizing eCommerce departments and establishing innovative Digital Marketing programs.
● Pro-active cross-functional team leader who identifies opportunities & collaboratively evolves workable solutions in implementing marketing imperatives; Strong ability to define and take a realistic vision through to execution.
● Distinct results orientated with proven track record of increasing sales and consumer leads, bringing innovation and business savvy to digital marketing & transformation projects.
● Organizational change / business acumen that ensures optimal structure and team function; underpinned by strong project management & finance / budget ability; business modelling and cost-benefit analyses.
● Strong communication skills drive stakeholder consensus, ensure effective problem solving & facilitate team learning.
● Solid knowledge of SEO and SEM, CRM, email marketing, online media buying, affiliate marketing channels, content & referral marketing, as well as multiple eCommerce and social media platforms.
● Various platform knowledge includes Microsoft Dynamics CRM , Google Analytics / Adwords, SAP, Commerce Server, Wordpress, Magento, Hybris, ATG, GSI, Demandware, Mailchimp, Bronto, Exact Target…etc.

Languages: N/A


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