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PPC Specialist

Location:Toronto, ON, Canada (Anywhere)

Education level: High school graduate
Education field: None
Years of experience: None
Attributes that best describes:
Independent worker
Organised
Planner
Creative
Curious

Skills:
Managed and Optimized Google, Facebook, and Instagram Ads Account - reduced CPC, implemented proper account structure, increased traffic conversions through keyword research and adjustments, cleaned up search queries, setup negative keywords, and executed A/B Split Testing
Built SEO Optimized Wordpress Sites - did competitive keyword research to determine rankability, found long tail keywords and new opportunities. Optimized Meta Tags, created SEO Optimized content and built links through Guest Posting opportunities on High DA Sites. (Long Tail Pro - Keyword Research Software)
Used Analytics to Assess Visitor Behavior and Make Adjustments to Paid Campaigns and Organic Search Strategies
Implemented Lead Capture and Email Marketing Campaigns – created targeted landing pages and drove traffic via paid search and social. Created email follow-ups to drive traffic to customer’s offers. (Aweber and Clickfunnel Software)
Built and engaged with the community based around my project on Instagram

 
 
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