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Integrated Marketing Expert Specializing in Communication, Writing, Research and All Things Digital

Location:Toronto, ON, Canada (Anywhere)

Education level: Masters
Education field: Business
Years of experience: more than 5
Attributes that best describes:
Strong analytical skills
Good communicator

A dynamic, insights-led marketer with a proven record of growing businesses by turning brand-building opportunities into commercial successes. A passionate business leader, with extensive branding, coaching and influencing success at all levels, built on a strong foundation of analytical/creative thinking, strategic consistency among all media and outstanding oral & written presentation skills. Entrepreneurial drive delivers results through a disciplined strategic focus and consistent success in developing, selling in and implementing integrated marketing plans leveraging traditional CPG thinking in the digital space. Expertise in all facets of business planning/budgeting, consumer research, agency/partner relationship-building and negotiation.

Pragmatic yet creative.,a true big picture synthesizer of data, enhanced by recent global Ad Ageency planning experience (based in Europe).
Obsessed with cultural and technological change: mobile-oriented with an intense curiosity for the power of word-of-mouth and online PR, and an endless desire to learn, overall.

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